TAIT EXPANDS GLOBAL PRODUCING OFFER WITH APPOINTMENT OF MARTIN GREEN CBE
1st February 2024, London, UK: TAIT, the world leader in live experiences, is expanding its producing offer with the appointment of Martin Green CBE as Vice President of Global Live Events.
Martin brings over 20 years of experience to TAIT, with large-scale live broadcast events and festivals across the globe. Most recently he served as Managing Director of Eurovision, Liverpool 2023 on Behalf of Ukraine where he oversaw the delivery of the publicly acclaimed event. His portfolio also includes Chief Creative Officer for the Birmingham 2022 Commonwealth Games, Director of Hull UK City of Culture 2017, and Head of Ceremonies for the London 2012 Olympic and Paralympic Games. He has also acted as an advisor to Dubai Expo and the Tokyo Olympics.
Based in TAIT’s newly announced Kings Cross office, Martin will play an integral part in the company’s development and expansion of event production globally. He will oversee executive-level project management, provide deep subject matter expertise, and drive business development efforts for high-profile, wide-reaching live events, often characterized by intricate broadcast components.
“Martin is an inspirational leader with a wealth of experience executing high touchpoint events along with managing multi-disciplined teams and stakeholders. We are delighted to welcome him to TAIT, as we continue to build on our global success through the expansion of our producing capabilities.” - Tom Bussey, CEO of productionglue, A TAIT Company
“We are thrilled to have Martin join the TAIT team. His creative vision and vast experience leading key cultural moments will play a pivotal role as we continue to evolve and grow TAIT’s producing services to meet our client’s diverse needs and boundary-breaking appetite around the world,” - Gemma Hodgson, Chief Commercial Officer for TAIT
“I'm honoured to be joining the incredible team at TAIT. Their unmatched technical and creative abilities are formidable, and I look forward to further shaping their ability to provide world class experiences from inception to delivery." - Martin Green
For more information about TAIT see www.taittowers.com
Jane Leah, TAIT Marketing & Communications
M: +44 (0) 7949379974
Sam Woodward, TAIT Marketing & Communications
M: + (0) 7719531231
TAIT sets the standard for world-class live experiences. We bring extraordinary ideas to life, collaborating on visionary concepts and delivering precision engineering, technical innovation, manufacturing, and production. We engineer complex movement for artists, brands, performing arts spaces, and venues around the world with our industry-leading show control and automation technology. We are a global team of planners, creative engineers, fabricators, technologists, and producers with over 2000+ team members in 20 office locations. We have worked in over 30 countries, all seven continents, and even outer space. Our clients include Taylor Swift, Cirque Du Soleil, Royal Opera House, NASA, National Geographic, Beyoncé, and The Olympics.
In addition to the core custom project business, the TAIT Group includes like-minded companies operating as one cohesive group in the live experience space. Our global team shares a passion for creating ground-breaking experiences, and together, our work makes lasting memories for hundreds of thousands of people. The TAIT Group includes productionglue, Kinesys and Thinkwell Group.
productionglue is a global brand experience agency, creating and executing high-profile, high-touchpoint events with artistry and precision. A team who collaborates with innovative brands including Snap Inc., the NBA, TIME, and Nike, to achieve their KPIs, connecting clients to diverse audiences through compelling creative. Our bragging rights include Best International Experiential Activation in the 2022 Adweek Experiential Awards, over 36 awards and acknowledgments in 2023, along with quite a few CLIO’s, Emmy’s and a host of other accolades. We are a company who invests in relationships and takes a long-term strategic approach to build better brand experiences.